GREEN BAY, Wis. — November 29, 2023 —The American Heart Association, a global force for healthier lives for all, has awarded Associated Bank national Gold level recognition for its commitments to employee health and well-being as measured in the Association’s 2023 Workforce Well-being Scorecard™.


The Scorecard brings together the latest research and insights from industry experts to help business leaders build a science-backed, employee-centric culture of health and well-being. The tool allows employers to evaluate how their policies and procedures compare to leading best practices in areas such as mental health support, addressing burnout, financial well-being, health equity considerations and more.


In 2023, 492 organizations completed the Scorecard; 8% were recognized with an achievement level of platinum, 42% gold, 33% silver, 12% bronze, and 5% completer.


“At Associated Bank we are proud to provide colleagues with programs, activities, educational opportunities and incentives intended to support all aspects of their health and well-being,” said Arthur Valentine, well-being program manager, human resources, Associated Bank. “We are honored to have been recognized by the American Heart Association at the Gold level for the fifth consecutive year (2019 – 2023). The American Heart Association’s Workforce Well-being Scorecard helps us stay on top of the latest advancements in workforce health and well-being so we can create the best environment possible for our people and our business.”


Since the launch of Associated Bank’s new digital well-being platform in late 2022, more than 50% of colleagues have enrolled. In 2022 alone, more than 1,550 colleagues received a well-being reimbursement for the purchase of items such as gym memberships, home fitness equipment and/or fitness tracking devices. In addition, nearly 3,000 insured colleagues, spouses and domestic partners participated in annual wellness visit with a primary care provider last year.


Championing well-being, a healthy mind, heart and body for employees is good for their health and good for business outcomes. In general, healthy employees are more productive and use less sick time, and organizations who create a culture of health in the workplace can improve employee retention and organizational reputation.1


The Workforce Well-being Scorecard is a free resource offered by the American Heart Association’s Well-being Works Better™ platform, which helps business leaders unleash the power of a healthy, happy workforce. Distinct from traditional wellness programs, Well-being Works Better empowers employers to champion the mental and physical health and well-being of their employees and provides actionable guidance to meet their organization’s unique needs. Participating employers also have the opportunity to be nationally recognized by the American Heart Association.


To learn more and view a full list of recognized organizations, visit




1 Increase Productivity | Control Health Care Costs | Model | Workplace Health Promotion | CDC, Improve Morale & Organizational Reputation | Control Health Care Costs | Model | Workplace Health Promotion | CDC