Susan Pickering joins Associated team as senior vice president, regional manager of Private Client & Institutional Services

MILWAUKEE - August 8, 2012 - Susan Pickering has joined Associated Private Client & Institutional Services as senior vice president, regional manager for the South region, which includes both Milwaukee and Madison. In this role she is responsible for leading a team of relationship managers who provide comprehensive wealth management services for high-net-worth clients, and retirement plan services for institutions. Pickering brings more than 25 years of financial services experience to her new role, most recently as executive director of private wealth management at JP Morgan in Milwaukee. She earned her bachelor's degree in accounting from the University of Wisconsin - Madison and is a certified public accountant. In the community, Pickering is a commissioner on the Milwaukee County Commission for Persons with Disabilities and is treasurer of the Woman's Club of Wisconsin. Her office is located at 330 E. Kilbourn Ave., Milwaukee.

ABOUT ASSOCIATED BANC-CORP
Associated Banc-Corp (NASDAQ: ASBC) has total assets of $22 billion and is one of the top 50 financial services holding companies operating in the United States. Headquartered in Green Bay, Wis., Associated is a leading Midwest banking franchise, offering a full range of financial products and services through more than 250 banking locations serving more than 150 communities throughout Wisconsin, Illinois and Minnesota, and commercial financial services in Indiana, Michigan, Missouri, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.associatedbank.com.

Contact: Jennifer Kaminski
Vice President
Public Relations Manager
920.431.8894 PHONE
920-360-5914 CELL
jennifer.kaminski@associatedbank.com