LAKE GENEVA, Wis. – July 7, 2017 – Associated Bank has announced plans for construction of a new full-service branch bank to be centrally located at the corner of Williams and Marshall Streets in Lake Geneva.


The new location is expected to open mid-year 2018 and will replace Associated’s in-store branch at Piggly Wiggly, 100 East Geneva Square. All employees will move to the new branch location upon completion.    


“This exciting new branch and updated branch design demonstrates Associated Bank’s long-term commitment to the Lake Geneva community and our customers,” said John Halechko, executive vice president and director of branch banking. “The same professional bankers and an extended hours format will be complimented by our newest digital technology.”


The new 2,900-square-foot branch will feature a full service teller lobby, drive-thru banking with a 24-hour, deposit-enabled ATM and access to online banking capabilities.



Associated Banc-Corp (NYSE: ASB) has total assets of $29 billion and is one of the top 50 publicly traded U.S. bank holding companies. Headquartered in Green Bay, Wisconsin, Associated is a leading Midwest banking franchise, offering a full range of financial products and services from over 200 banking locations serving more than 100 communities throughout Wisconsin, Illinois and Minnesota, and commercial financial services in Indiana, Michigan, Missouri, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at


# # #