ST. PAUL, Minn. – October 27, 2016 – With the start of a new hockey season, Wild fans have new, exclusive opportunities to show their pride and receive unprecedented access to their favorite team through Associated Bank. This season’s Ultimate Wild Fan Program features interactive in-arena, online and community activities, along with an opportunity to win a behind-the-scenes experience. 


“Associated Bank is proud to partner with the Minnesota Wild to offer unique opportunities to engage fans throughout the season,” said Christopher Piotrowski, executive vice president and chief marketing officer, Associated Bank. “The Wild fan base is the most passionate we’ve seen across the league and we look forward to offering them one-of-a-kind experiences that only Associated Bank can bring them.”


In-arena at all Wild home games:


  • Power Play Zone

Fans can test their hockey skills by shooting pucks and taking a photo “on the ice.” They will receive the photo instantaneously and by email. The Power Play Zone is located behind section 215.


  • Associated Bank Ice Cruiser Sweepstakes

Also at the Power Play Zone, fans can enter a sweepstakes to win a ride on the Associated Bank Ice Cruiser during the second intermission. Two fans can bring one guest each to enjoy a ride each game.




  • Win Big With The Wild Ticket Giveaway

Wild fans know the best place to celebrate the team is at the arena. To celebrate these fans, Associated Bank launched its Win Big With The Wild Ticket Giveaway. Fans could win a pair of Wild game tickets and a trip to California to watch two Wild games. Visit


  • Checking

Fans can show their Wild pride with Associated Bank exclusive Wild Checks® and Wild Debit MasterCard®. This will include a $150 offer and a 15-percent discount at all The Hockey Lodge™ locations, the Wild’s official team store. Visit


In the Community:


  • Associated Bank Stock the BoxTM for Healthy Smiles

In conjunction with the Wild campaign, Associated Bank will conduct a community-wide dental collection in February in the Minnesota market.


“Associated Bank’s Wild Debit MasterCard® has proven to be quite successful with Wild fans and is our most used affinity debit card,” added Piotrowski. “With an exclusive discount at all The Hockey Lodge™ locations, fans enjoy the opportunity to show their Wild pride at a whole new level.”





Associated Banc-Corp (NYSE: ASB) has total assets of $29 billion and is one of the top 50 publicly traded U.S. bank holding companies. Headquartered in Green Bay, Wisconsin, Associated is a leading Midwest banking franchise, offering a full range of financial products and services from over 200 banking locations serving more than 100 communities throughout Wisconsin, Illinois and Minnesota, and commercial financial services in Indiana, Michigan, Missouri, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at