ROCHESTER, Minn. - November 15, 2012 - Christina Brown has been named branch manager for the Associated Bank Hy-Vee branch located at 500 37th Street NW, Rochester. Brown is responsible for managing the overall operations of the branch while directing activities to help maintain and develop business and consumer relationships. Most recently she was an assistant branch manager with Associated.

ABOUT ASSOCIATED BANC-CORP
Associated Banc-Corp (NASDAQ: ASBC) has total assets of $23 billion and is one of the top 50, publicly traded, U.S. bank holding companies. Headquartered in Green Bay, Wis., Associated is a leading Midwest banking franchise, offering a full range of financial products and services through more than 250 banking locations serving more than 150 communities throughout Wisconsin, Illinois and Minnesota, and commercial financial services in Indiana, Michigan, Missouri, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.associatedbank.com.

Contact: Jennifer Kaminski
Vice President
Public Relations Manager
920-431-8894 PHONE
920-360-5914 CELL
Jennifer.kaminski@associatedbank.com