West St. Paul, Minn. - April 18, 2012- Associated Bank today announced its West St. Paul branch, located at 2060 South Robert Street, will host a customer reception in celebration of the branch's remodel on Friday, April 20 from 10 a.m. to 4 p.m.

The remodel is part of Associated's footprint strategy, which involves a four-year plan to significantly upgrade the condition of many of Associated's traditional branches, in-store branches and ATMs, and to optimize the placement of these physical distribution points in relation to consumer and business needs.

Renovations at the new location will enhance the overall customers' banking experience. The branch will feature: additional space, an updated 24-hour drive-up ATM, safe deposit boxes, and extended hours of 9 a.m. to 6 p.m. in both the lobby and drive-thru Monday-Friday and Saturdays 8 a.m. to 1 p.m. in the lobby and 9 a.m. to 1 p.m. in the drive-thru.  

"I am thrilled that we can provide our customers with a new look that's bright, warm and welcoming," said Jim Wynn, Associated Vice President, Senior Bank Manager. "Here at Associated we are dedicated to becoming ingrained within our communities, and the remodel allows us to better serve the West St. Paul community for years to come. I welcome all to stop by and enjoy our new look."

The West St. Paul branch has supported the community for more than 12 years providing banking services and jobs to residents from West St. Paul and the surrounding communities.

About Associated Banc-Corp
Associated Banc-Corp (NASDAQ: ASBC) has total assets of $22 billion and is one of the top 50 financial services holding companies operating in the United States. Headquartered in Green Bay, Wis., Associated has more than 250 banking locations serving more than 150 communities throughout Wisconsin, Illinois and Minnesota. The company offers a full range of banking services and other financial products and services. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.associatedbank.com.

Contact: Jennifer Kaminski
Vice President
Public Relations Manager
920.431.8894 PHONE
920-360-5914 CELL
jennifer.kaminski@associatedbank.com