Associated Bank Announces New Carpentersville Branch

Carpentersville, Ill. - November 30, 2012 - Associated Bank, part of Associated Banc-Corp (NASDAQ: ASBC), announced today the company's plans to open a new branch located at 7675 Miller Road.

The branch is Associated's first Carpentersville location. The location will feature Associated's new branch design elements and standards, safe deposit boxes, a drive up ATM and a one lane drive-thru.

"We chose this Carpentersville site because it is located on a major thoroughfare, Randall Road, which affords it a lot of visibility, as well as opportunity." said Sandy Lorenz, Regional Retail Director, Associated Bank. "The Carpentersville branch will allow us to bridge our three Elgin locations with our Crystal Lake location, providing additional convenience to our clients. We are so excited to be a part of the Carpentersville community and look forward to making a difference not only in the community, but for those individuals who work and live in Carpentersville."

To kick off the opening, the branch will host a picture with Santa event on Dec. 14 from 3 p.m. until 6:30 p.m. and Dec. 15 from 9 a.m. to 1 p.m. As families enter the Carpentersville branch, they will receive a photo with Santa inserted into a frame. Along with a picture, the branch will give all kids who come to the branch goodie bags with crayons, a coloring book, pencil and stickers.

The new branch will be open to customers Dec. 3, 2012.

ABOUT ASSOCIATED BANC-CORP
Associated Banc-Corp (NASDAQ: ASBC) has total assets of $23 billion and is one of the top 50, publicly traded, U.S. bank holding companies. Headquartered in Green Bay, Wis., Associated is a leading Midwest banking franchise, offering a full range of financial products and services through more than 250 banking locations serving more than 150 communities throughout Wisconsin, Illinois and Minnesota, and commercial financial services in Indiana, Michigan, Missouri, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.associatedbank.com.

Contact:
Jennifer Kaminski
Vice President
Public Relations Manager
920-431-8894 PHONE
920-360-5914 CELL
Jennifer.Kaminski@AssociatedBank.com