allows users to share encouragement and achievements with others, features inspirational success stories from Championship Winning Quarterback Aaron Rodgers.

Associated Bank, a subsidiary of Associated Banc-Corp (NASDAQ: ASBC), is proud to announce the launch of, a new web portal designed to help individuals identify sources of inspiration and harness that inspiration to achieve key life goals. is an interactive portal that allows users to map out and track their “journey” towards these goals, including motivational images, videos and quotes, a checklist of key milestones and a journal to capture observations about their progress. Users can share their inspirations and progress with others, with the site highlighting inspirational success stories from select users as well as championship winning Green Bay Packers quarterback, Aaron Rodgers.

“Many of our customers look for our help in reaching key goals in their lives, such as realizing the dream of home ownership, achieving peace of mind for living in retirement or providing for their children’s educational future,” said Associated Bank corporate social responsibility manager, Andrew Ruehl. “An indispensible part of reaching these or any other goal is inspiration. Our customers and our communities are at the heart of everything we do. We created to help inspire them to take action and reach their goals while connecting with and motivating others.”

In addition to tools for users to track and share the journey towards their goals, offers unique insight into what drives Aaron Rodgers’ hard work and unrelenting perseverance both on and off the field.

“We are proud to share success stories of how real people achieved their goals of getting healthy, becoming more involved in their community and even inspiring others. We are also grateful that Aaron Rodgers agreed to share his story. His insights into the game and the lessons he has learned along his own journey impart a dramatic and infectious desire to be better, do more, and try harder. And his inspiration to help motivate and inspire others along their journey,” said Ruehl.

For more information about or to start your own journey, please visit